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Every year, the fourth Friday of November triggers a global phenomenon: early-morning queues, digital shopping carts filled to the brim, and limited-time offers that seem too good to ignore. Black Friday has become more than just a shopping day, it’s a cultural moment. But how did it all begin? And how did it move from electronics and fashion to experiences like travel and holidays? In this blog, we explore the story behind the phenomenon, and at the end, share how you can make the most of it when planning your next seaside escape.
Have you always wanted to learn the secrets of the trade from top-class chefs? Do you want to finally learn how to fillet fish like a pro? Are you curious to know what it feels like to cook alongside the renowned chef David Skoko? If the answer is YES, we have fantastic news for you. Throughout the year, you can participate in cooking classes hosted by the famous chef David Skoko. They can best be described as combining humour and expertise in a friendly atmosphere. Apart from being a master of his trade, David is known for his sense of humour (which always helps to break the ice) and the attention he gives to each participant. For these reasons, the number of participants is limited to around ten.
While summer may be behind us, the best time to plan your next seaside escape is now. With early booking offers already live, it’s the perfect moment to explore Croatia’s coast, find your spot in the sun, and secure great savings on your stay at Aminess hotels, resorts and campsites across the country. So where to next? Let’s explore some of the most inspiring destinations for 2026 — each offering a unique summer experience, from island tranquillity to vibrant coastal towns.
The first sign of autumn on Kvarner isn’t the weather. It’s the smell of roasted chestnuts on a street corner, a basket of wild mushrooms at the market, or the way cafés in coastal towns feel a little quieter, a little slower. The sea is still close, the sun still warm, but everything around you leans gently into a softer rhythm—one made of earthy flavours, sweet notes of chocolate, and time that no longer hurries. In the lines that follow, we trace the flavours, colours and simple pleasures that make autumn on Kvarner one of the region’s most quietly beautiful seasons.
Life in Dalmatia follows its own rhythm. It’s unhurried, connected to nature, and shaped by everyday rituals. It’s found in what people eat, how they move, and the pace at which they live. No rush. No pressure. Just balance. In this text, we explore how Mediterranean habits, flavours and surroundings support a feeling of energy and youthfulness that goes beyond age.
There’s something about autumn in Croatia that makes the outdoors feel more alive. The air is cooler, the trails are quieter, and the landscapes trade their summer greens for warm golds and reds. It’s the season of soft light, rustling leaves, and just the right kind of silence, the kind that makes you want to lace up your boots or hop on a bike and see where the path takes you. Whether it’s hiking through misty forests or cycling past sleepy vineyards, autumn offers a slower, richer way to explore.
Late summer and early autumn along the Croatian coast feel like the best kind of secret. The sea is still warm, the sun mellow, and the crowds have slowly retreated. It's a season made for lingering over coffee, wine, or a long weekend that doesn’t rush. If you're craving a change of scenery that still feels close to home, a city break by the sea could be just the thing. Here are three coastal towns that invite you to slow down and soak up the last golden days of the season.
Along the Adriatic coast, food is more than a meal, it’s a celebration and a way of life. From lively town squares to quiet fishing harbours, summer evenings come alive with festivals that honour local flavours and centuries-old traditions. Whether you’re sipping wine beneath the stars, tasting award-winning olive oil, or joining a bustling fishermen’s feast, these experiences bring you closer to the essence of the Adriatic, where food, people, and culture are beautifully connected.
In today’s world, our eyes are accustomed to the glare of screens, while the night sky in cities is hidden behind a veil of artificial light. That’s why more and more travellers are drawn to astrotourism. Many are seeking the view our ancestors enjoyed every night – millions of stars, the Milky Way flowing like a river through space, and the peace that only night-time can bring. Croatia is perfect for this kind of experience. Our islands, mountains, pristine beaches, and clean air let the stars dance freely across the sky. Whether you find a secluded spot by the sea or climb to a scenic viewpoint, summer nights without light pollution are sights you’ll never forget.
There’s a special kind of quiet you can only find on the edge of the Adriatic. It lives in the pine-scented shade, in the crackle of sun-warmed stone underfoot, and in the hush of a remote beach where the world seems to pause. While summer brings life and colour to the coast, sometimes the greatest luxury is finding a place where nothing happens at all.
Imagine a place where your child runs barefoot on the grass, ice cream in their hand, and for the first time in a long while your mind is blissfully quiet. A place where days unfold in the endless rhythm of laughter, swimming and afternoon rest in the shade of pine trees. A family holiday can be just like that – if you know where to go. At Aminess hotels, family holidays become pure joy – offering parents a true escape for the spirit and enabling children to experience a summer they will never forget. From safe beaches and pools, to fun-packed entertainment programmes, playgrounds, creative workshops and meals that your little ones will actually finish. There is one main purpose behind all this: to make everyone feel as if someone has read their minds and fulfilled their wishes.
Some summer evenings ask for something more. A new flavour. A sunset with a soundtrack. A dinner that’s not just a dinner. That’s exactly where Aminess Wine & Gourmet Nights come in, a series of one-night-only culinary events that transform your holiday into a story worth retelling. Held from March to October in six breathtaking destinations — Novigrad, Njivice, Crikvenica, Korčula, Makarska and Brač - these evenings bring together some of Croatia’s most exciting chefs, elegant seaside settings, and original menus curated just for the occasion. Whether you’re travelling with family, friends or just your appetite, these events are a standout addition to your summer calendar.
There’s camping, and then there’s Aminess Style Camping Atea Resort. A 5-star seaside escape tucked under pine and oak trees in Njivice, a laid-back coastal town on Krk island. Recently redesigned, this resort feels more like a boutique hideaway than a campsite. Whether you’re pitching a tent or checking into a glamping villa, one thing’s certain: nature here comes with a serious style upgrade.
On the peaceful side of Hvar, just a short walk from Vrboska, a hidden bay offers something rare: quiet mornings with the scent of pine, slow swims before breakfast, and days that move with the rhythm of the sea. The forest hums, the crickets sing, and the Adriatic is always within reach. This is where stillness feels natural, and rest comes easy. Welcome to Hvar’s best-kept secret.
Tucked into the lush Vela Luka bay near Supetar, the new Aminess Vival Velaris Resort brings a breath of Mediterranean charm to Brač. Surrounded by more than 16,000 fragrant plants, it’s a place where nature and comfort go hand in hand. Just 2 km from the island’s main hub and 50 metres from the beach, the resort is an ideal starting point for exploring Brač, or simply unwinding in a garden unlike any other. With shaded paths, peaceful corners and the scent of lavender in the air, it invites you to take a deep breath and let go.
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