Travel deals on Black Friday? Here’s why they’re worth a look

The term “Black Friday” first appeared in 1960s Philadelphia, not as a celebration, but as a complaint. Local police officers used the phrase to describe the heavy traffic and crowds that flooded the city the day after Thanksgiving. Retailers, however, quickly gave the term a more positive spin. It marked the point in the year when stores would finally “go into the black,” turning a profit thanks to a surge in holiday shopping.

As the tradition caught on, retailers embraced the day to launch the festive shopping season. Promotions got bigger, lines got longer, and the media began covering Black Friday like a national event in the USA.

Though it began as an American custom, Black Friday quickly found its way into shops and websites around the world. The promise of big savings proved irresistible, even in places where Thanksgiving isn’t celebrated.

As habits shifted online, so did the shopping. What was once a single day of in-store deals became a week (or more) of digital offers, often starting with a click and ending with a getaway or gift delivered to your door.

In recent years, the scope of Black Friday has expanded. It’s no longer just about TVs and kitchen gadgets. People are now using this moment to invest in experiences, such as holidays.

Travel brands (including us!) have joined the Black Friday movement with offers that speak to a different kind of value: memories instead of merchandise. Because what’s more satisfying than planning next year’s getaway now, while the prices are at their lowest?

Black Friday has become less about impulse and more about intention. It’s a time to ask yourself not just what you want to buy, but how you want to spend your time. If your idea of a good investment includes sunshine, seaside views, and a few days of doing nothing at all, this might just be your moment.

That’s why Aminess is joining the Black Friday wave with up to 30% off on stays across Croatia’s most beautiful coastal destinations. Whether you're dreaming of an island retreat or a seaside family holiday, this is your chance to book early and save more.

Explore the full offer here: Aminess Black Friday Offers